• Montage of play by play1:34
  • In-Game Liner0:51
  • Produced spot w/client voice0:31
  • MSC spot produced w/MSC voices0:30

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quality production is our game


The best in high school football broadcasting.

Metro Sports Communications (MSC) represents the absolute best in high school football coverage. Each presentation consists of Division I caliber analysis and play-by-play with crisp, professional production elements you'd expect from a national broadcast network. ​​Package sponsors can provide their own ads (produced by client or ad agency) or utilize an MSC produced ad featuring MSC voices, business owner's voice and/or "In-Game Liners" during live action. Please click the play button to hear the samples:


Chuck Kelly

who we are

Chuck Kellya veteran of over 25 years in the DFW market, is the owner/GM of Metro Sports as well as its lead play-by-play voice. Kelly has served as the Voice of the Carroll Dragons for the past 15 seasons, called college baseball for the University of Oklahoma from 2005-2011 and covers the Dallas Cowboys and other Metroplex professional and college sports events for Fox Sports Radio.​

Metro Sports Communications is the gold standard in high school football play-by-play. For the past 15 years, we’ve  entertained thousands of fans each week with our presentation of Carroll Dragons football. This fall, we begin our first year of partnership with Colleyville Heritage football.

Carroll games are aired on KWRD 100.7 FM, The Word in Dallas/Fort Worth and are the only high school football broadcasts in the country on a 100,000-watt FM signal in a major market. Veteran Dragon play-by-play voice Chuck Kelly and sideline reporter Travis Smith will be joined this fall by former Carroll linebacking legend Justin Padron on the broadcasts.

Colleyville Heritage games are aired on The Word’s sister station, KSKY 660-AM/The Answer. John Liddle, Donovan Lewis and Joe Letsche (sidelines) form the Panthers' play-by-play crew.

From August through December,
 Metro Sports entertains thousands of fans in DFW and throughout the state of Texas with premium delivery and description of the best in high school football. As an industry leader, Metro Sports revolutionized the high school broadcast presentation into a product that’s identical to many Division I college football broadcasts.  Local advertisers benefit from the large number of listeners who enjoy a professional play-by-play broadcast, combined with the local feel and connection to the hometown market.​​